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Are you still using Google Analytics Universal Analytics?

Updated: Nov 16, 2023


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Are you still using Google Analytics Universal Analytics? 📈

With the retirement of UA fast approaching, it's time to upgrade to the new Google Analytics 4 (GA4) and make the most of your data.


At Northwall Consulting, we understand the value of data analytics in today's business environment. Our experienced data analysts can help you create insightful and usable reports using Google Analytics, Google Ads, and Google Search Console data. By leveraging the power of data, you can gain deeper insights into customer behavior and unlock new opportunities for business growth.



Here are some of the benefits of creating reports from data from these platforms:


Google Analytics: Understand how users interact with your website, identify the pages with the highest bounce rates, and track conversions to optimize your funnel.


Google Ads: Analyze ad performance, track conversions, and revenue, and optimize campaigns to maximize ROI.


Google Search Console: Identify opportunities to improve organic search performance, track keyword rankings, and optimize your website's presence in search results.


And it's not just about collecting data, it's about how you use that data to make informed decisions. That's where Northwall Consulting comes in. We can help you create insightful and actionable reports using tools like Looker Studio.



Check out our example report made in Looker Studio, featuring data from Google Analytics (GA4). With insights like the split of new and active users, trends in page views, session location heat maps, and source tracking, you can gain deeper insights into customer behavior and identify areas for improvement.


Data analytics is more important than ever in today's fast-paced business environment. Companies that can make data-driven decisions are more likely to succeed. By upgrading your analytics and working with Northwall Consulting, you can stay ahead of the competition and unlock the full potential of your data.


Contact us today to learn how we can help you create actionable insights and drive business growth with data analytics!



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